Ranked for law firms

Best social media tools for law firms in 2026

Seven tools ranked by the two questions a law firm has to ask of every one of them: does it write like a law firm, and does it post for me? Every price was read from the vendor's own page on one named date, by a company that sells one of the seven and says so first.

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We rank first here, and the entry under our name says why in plain words. The free plan is 300 credits a month refilled forever, one free campaign a week (3 posts, 1 video, 1 cross-post), no card, watermarked media on free.

Every social media tool a law firm buys gets asked two questions: does it write like a law firm, and does it post for me? SpeedRun Social is the one here that answers yes to both, with every draft held for a named attorney to approve. It is our own product, and this is our own list.

Disclosure, before the ranking: we build SpeedRun Social, and it sits first here because it is the only tool on this page that drafts from a firm's own practice areas and holds every post in an approval queue a named attorney must release. Where a rival is the better choice, the entry says so: Ocoya does the write-and-post job for less money, and Vista Social handles reviews, which this product does not. Every price below was read off the vendor's own page on 15 September 2026.

One more thing before the prices: these seven are not one kind of software. Two write the post for you, three only post what somebody at the firm already wrote, and two do a bit of both. The comparison table below answers the two questions for all seven at once, and the ranked list under it gives each tool its best-for line and its real, cited price.

Two questions, seven answers

The ranking below runs on the same two columns. Every row says whether the tool writes like a law firm and whether it posts for the firm, so the order is visible before the first card is read.

ToolDoes it write like a law firmDoes it post for me
SpeedRun SocialYes, from the firm's practice areasYes, after a lawyer approves
OcoyaYes, the image and the captionYes, on its cheapest tier
Predis.aiYes, the most media per dollarOnly on its dearer tiers
Vista SocialNo, it posts what the firm writesYes, plus reviews and an inbox
BufferNo, it posts what the firm writesYes, with a free tier
PublerNo, it posts what the firm writesYes, for a few dollars
MetricoolNo, it posts what the firm writesYes, plus the numbers

Seven tools, ranked by how much of the week survives a lawyer's review

Every priced claim links to the vendor page it was read from, with the date. Each entry is quoted in every billing mode we could confirm, and the one we could not is named rather than guessed.

  1. SpeedRun Social

    our product

    AI content generator with an approval queue

    The one that writes like a law firm and waits for the lawyer

    It reads the firm's own website into a brand kit, drafts the caption and the image and a short video from the practice areas the firm actually handles, then holds every one in an approval queue until a named attorney releases it. That review step is not a convenience here; it is the difference between a marketing tool and a bar complaint, and it is why this entry opens the list. Disclosure: this is our product, on our own list, and it is ranked first because the queue is the one thing a law firm cannot skip.

    What it costs
    Free plan: 300 credits a month refilled forever, one free campaign a week (3 posts, 1 video, 1 cross-post), no card, watermarked media on free. Paid plans are $49.99, $99.99 and $199.99 a month billed monthly, or $39.99, $79.99 and $159.99 a month billed annually. speedrunsocial.com/pricing, checked 15 September 2026
    Best for
    A firm that wants a week of its own posts drafted from its own practice areas, with every caption waiting for a lawyer's sign-off before anything publishes, and a free plan to watch that happen before paying.

    Where it stops

    The approval queue means a human still has to sit down and approve, which is the point but also the bottleneck: the tool drafts the week and the week still waits on a lawyer's calendar. Free-plan media carries a watermark, there is no review monitoring and no shared inbox, and we are the youngest product on this page with a customer list you could read in a minute. A firm whose real problem is unanswered reviews should read Vista Social's entry first. speedrunsocial.com/pricing, checked 15 September 2026

  2. Ocoya

    AI content generator

    The cheapest tool that writes and posts, minus the review gate

    It generates the image and the caption together and schedules them, and it does that on its cheapest tier rather than holding publishing back for a dearer one. For a firm that wants the whole write-and-post job handled for the smallest monthly number, it is the honest alternative to our own entry, and it costs less than our cheapest paid plan.

    What it costs
    Its plan cards list Starter at $29 a month billed monthly for 1 user, 5 social profiles and 300 credits, Team at $79 a month billed monthly for 5 users and 20 profiles, and Agency at $199 a month billed monthly for 20 users and 100 profiles. A Yearly control labelled 2 months free sits beside Monthly, and the yearly totals the page carries are $290 a year for Starter, $790 for Team and $1,990 for Agency. Every plan starts with a 7-day trial, and there is no free plan. ocoya.com/pricing, checked 15 September 2026
    Best for
    A firm that has decided the approval queue is not worth the price difference, and wants the caption and the image produced and posted for the lowest monthly figure on this page.

    Where it stops

    There is no free plan, only a 7-day trial, and the pricing page names no approval step and no practice-area drafting, so the review a bar's rules require stays a manual step somewhere else. The 300 credits on its Starter tier are shared across the team, and a firm with more than one practice area is still writing the part that makes the post sound like its own firm. ocoya.com/pricing, checked 15 September 2026

  3. Predis.ai

    AI content generator

    Most generated media, if the firm presses publish itself

    It turns a line of text into images, carousels and short video with captions attached, and its cheapest tier buys more generated media than anything else here. The catch is in the tier list: the entry price does not include the posting, which is spelled out in the limitation beside this.

    What it costs
    The page opens on Annually with a 30% off badge. Billed annually, Core read $24 a month printed as $288 a year, Rise $55 a month printed as $664 a year, and Enterprise+ $212 a month printed as $2,540 a year. Billed monthly, the same three read $32, $79 and $249 a month. Core carries 1,300 credits a month, which the page translates as about 86 images or 9 videos, and the trial is 7 days with a card taken and charged when the trial ends. predis.ai/pricing, checked 15 September 2026
    Best for
    A firm that wants a month of branded graphics and is happy to post them by hand, or that already runs a scheduler and only needs the creative made.

    Where it stops

    The cheapest tier will not post for the firm. Core is listed as No Auto Posting, so automatic publishing starts at Rise, which is $79 a month billed monthly or $55 a month billed annually. The pricing page shows no free plan, and the trial charges the card when the week ends unless the firm cancels, so the real entry price for a firm that wants this to run unattended is the Rise number rather than the Core one. predis.ai/pricing, checked 15 September 2026

  4. Vista Social

    Scheduler with review management

    The one that also handles reviews, at the highest entry price

    The only tool on this list whose plan cards name review management and a social inbox alongside publishing. It makes no images or video, so it ranks behind the tools that write, but on the question this list does not rank on, keeping the firm's reviews answered and its messages caught, it leads. A law firm that loses clients to unanswered reviews should read this entry before our own.

    What it costs
    Its plan cards open on the yearly figures, and its comparison table prints a Monthly price row and a Yearly price row so both modes are stated. Professional read $79 a month billed monthly, or $64 a month printed as $758 a year, for 15 social profiles and 2 users. Advanced read $149 a month billed monthly, or $120 a month printed as $1,430 a year, for 30 profiles and 4 users. Scale read $349 a month billed monthly, or $304 a month printed as $3,638 a year, for 70 profiles and 8 users. Every tier is marked free for 14 days with no card required, and an X add-on is priced at $29 a month. vistasocial.com/pricing, checked 15 September 2026
    Best for
    A firm where somebody already answers reviews and messages every day, and where the quietest leak is an unanswered review rather than an empty feed.

    Where it stops

    There is no free plan, and $79 a month billed monthly is the highest entry price on this page, roughly what two other tools here cost combined to do the writing and posting a law firm cannot do alone. Its cheapest tier is sized at 15 social profiles and 2 users, which a single firm will not use, so a small firm pays for an agency's shape. It also generates no images or video, so the empty feed stays empty while the inbox is full. vistasocial.com/pricing, checked 15 September 2026

  5. Buffer

    Scheduler

    The free queue, for a firm that already writes its own posts

    A calendar and a queue with very little standing between the two, and a free tier that never turns into a bill for a single firm running a page and a Google Business Profile. It will publish whatever the firm writes, and it will not write any of it, so it earns its place for the firm whose bottleneck is scheduling rather than drafting.

    What it costs
    Its page loaded with the Yearly toggle already selected and the channel selector at one channel. In that state Essentials read $5 a month per channel printed as $60 billed yearly, and Team read $10 a month per channel printed as $120 billed yearly, each badged save 2 months. The Monthly-selected figure could not be confirmed on this read. A free forever tier covers 3 channels with 10 scheduled posts per channel, 100 ideas and 1 user, and the page's FAQ notes a 20% discount for annual billing. buffer.com/pricing, checked 15 September 2026
    Best for
    A firm that already writes its own posts and only needs them queued, or that wants to start for nothing and decide later whether posting is worth paying for.

    Where it stops

    It creates no images or video and writes no caption, so somebody at the firm still has to do the drafting this list ranks. Billing is per channel, so a second location's Facebook page is a second bill, and because this read could not confirm the Monthly-billed price, a firm that pays month to month should read buffer.com/pricing directly before assuming the annual figure above applies to it. buffer.com/pricing, checked 15 September 2026

  6. Publer

    Scheduler

    Cheapest paid plan here, and it posts to Google

    A scheduler priced per social account rather than per seat, which suits a firm that runs one Facebook page and a Google Business Profile and little else. Its plans page names Google Business Updates among the things it publishes, so a post can go to the profile a person searching nearby finds first.

    What it costs
    Its plans page prints both modes inside the same card. Professional read $5.00 a month billed monthly or $4.00 a month billed yearly, and Business read $10.00 a month billed monthly or $8.00 a month billed yearly. A free forever tier is listed at $0.00 with 1 user, 1 workspace, 3 social accounts excluding X, 10 scheduled posts per account and 24-hour post history. Professional carries a 7-day trial and Business a 14-day one. publer.com/plans, checked 15 September 2026
    Best for
    A firm that takes its own photos and writes its own captions and wants them queued for a few dollars a month instead of posted by hand.

    Where it stops

    It generates no images and no video, so an empty camera roll stays an empty calendar. The free tier excludes X entirely and holds published posts for only 24 hours, and pricing is per social account, so a firm with several branded profiles pays per profile. A law firm still writes every caption and reads every word itself. publer.com/plans, checked 15 September 2026

  7. Metricool

    Scheduler with analytics

    Scheduling plus the numbers, now priced in euros first

    A scheduler with analytics and competitor tracking attached, and Google Business Profile named on the pricing page. A firm that wants to know whether posting is doing anything, rather than only that it happened, is paying for the reporting half as much as the publishing half. It ranks last because it makes nothing and its page now opens in a currency a U.S. firm has to convert.

    What it costs
    Its plans page now defaults to euros, with a EUR/USD selector, and it renders both currencies and both billing ladders into the page at once. In U.S. dollars, the dearer ladder, which the page's save up to 24% label makes the monthly-billed one, listed Starter from $25 a month for up to 5 brands and $45 for 10, and Advanced from $67 a month for 15 brands, $107 for 25 and $210 for 50. The cheaper ladder, billed annually, listed Starter from $20 a month and $36 for 10 brands, and Advanced from $53 a month, $85 for 25 and $159 for 50. A free tier is listed at $0 a month covering 1 brand, every network except LinkedIn and X, up to 20 scheduled posts a month, 5 competitor profiles and 30 days of analytics. metricool.com/pricing, checked 15 September 2026
    Best for
    A firm large enough to care whether the posts move anything, with somebody willing to read a monthly report and to switch the pricing page to dollars first.

    Where it stops

    It makes no images or video either, and its entry ladder starts at five brands, which is four more than a single firm usually has, so the cheapest paid tier is priced for an agency and sold to a firm at the same number. The free tier caps scheduling at 20 posts a month and leaves out LinkedIn and X, and the page now opens in euros, so a U.S. firm has to switch the currency selector before the numbers mean anything. Which ladder is monthly and which is annual is stated above as a reading of the page's own discount label rather than something observed changing. metricool.com/pricing, checked 15 September 2026

How this list was put in order

The stake first: we build SpeedRun Social, and it is entry one on this list. A vendor's roundup earns a lawyer's time only when the vendor says so before the ranking rather than in a footnote under it. It is said here, and the reason it ranks first is written into the criterion below rather than assumed.

Every figure on this page was read from the vendor's own pricing page on 15 September 2026, fetched in a browser with the address bar checked against the address requested before a single number was read. Nothing here comes from a review site, another roundup or an assistant's answer.

Where a vendor publishes a monthly price and an annual one, both are quoted, because several of these pages open with the annual figure already selected. Ocoya prints a monthly price and a yearly total, and both appear in its entry. Buffer opened on its yearly toggle and would not show a monthly figure to this fetch, so its entry says the monthly figure could not be confirmed rather than guessing one. Metricool now opens in euros and is quoted here in its U.S. dollar ladder, with the euro default stated.

The ranking runs on the two questions, because a law firm's constraint is not price and not who holds the camera. It is the bar rules: a lawyer has to read every word before it publishes, and a draft about the wrong practice area is worse than no draft. So each tool is judged first on whether it writes like a law firm, meaning from the firm's own practice areas rather than a generic template, second on whether it posts for the firm after a review step a named attorney can actually use, and then on the cheapest plan that does both. The two columns in the table make that call visible on every row.

That rule puts us first, and it would put Vista Social first on a different question, because Vista Social is the only tool here that also runs review management and an inbox, and a firm losing clients to unanswered reviews should read that entry before ours. Ocoya does the write-and-post job for less money, and a firm that writes its own posts and only needs them queued should look at Buffer or Publer instead.

No stars, no scores, no customer counts, ours least of all. We are a young company, and putting a number out of five beside seven products would describe a trial nobody ran. Every figure was true on one morning in September; open the links before any of them decides a purchase.

Questions law firms ask about this list

  • What is the best social media tool for law firms?

    SpeedRun Social, our own product, for a firm that wants the post written from its own practice areas and held for a named attorney to approve before it publishes. Ocoya does the write-and-post job for less money and is the better choice for a firm that does not need the approval queue. Vista Social is the better choice when unanswered reviews cost the firm more than an empty feed. Every price below was read on 15 September 2026.

  • Is there a social media tool that posts for a law firm without breaking bar rules?

    No tool makes a post safe on its own; the bar rules are satisfied by a lawyer reading the post, not by the software. What separates these tools is whether they make that review easy. SpeedRun Social holds every draft in an approval queue until a named attorney releases it, which is the closest thing on this page to a compliance step built in. The rest post on a schedule or on demand and leave the review to whoever is logged in. A lawyer at the firm still reads the state's rules and has the final word either way.

  • Which of these write the post for a law firm, and which only post what I write?

    Three write it: SpeedRun Social drafts from the firm's own practice areas, Ocoya generates the image and the caption together, and Predis.ai turns a line of text into images, carousels and short video. Four only post what somebody at the firm wrote: Vista Social, Buffer, Publer and Metricool. Predis.ai sits on the line, because its Core tier writes the media but is listed as No Auto Posting, so the posting starts one tier up.

  • Is there a free social media tool for law firms?

    Four on this list keep permanent free plans rather than countdowns. Buffer's covers 3 channels with 10 scheduled posts per channel and 1 user. Publer's is free forever with 1 workspace, 3 social accounts excluding X and 10 scheduled posts per account. Metricool's covers 1 brand and up to 20 scheduled posts a month, without LinkedIn or X. Ours is 300 credits a month refilled forever, one free campaign a week (3 posts, 1 video, 1 cross-post), no card, watermarked media on free. Ocoya runs a 7-day trial, Predis.ai runs a 7-day trial that charges the card when it ends, and Vista Social runs a 14-day trial with no card required.

  • What is the cheapest social media tool for a law firm?

    On the pages read on 15 September 2026, the cheapest paid plan of any kind was Publer Professional at $5.00 a month billed monthly or $4.00 a month billed yearly for one social account, followed by Buffer Essentials at $5 a month per channel billed yearly. The cheapest way to have the post written for you was Ocoya Starter at $29 a month billed monthly. Four tools on this list keep a permanent free tier rather than a trial: Buffer, Publer, Metricool and ours.

  • Do any of these post to a law firm's Google Business Profile?

    On the pages read on 15 September 2026, Ocoya's integrations list named Google Business Post, Publer named Google Business Updates among the things it publishes, Buffer listed Google Business Profile among its supported channels, and Metricool named Google Business Profile on its pricing page. This matters for a firm, because a person searching for a lawyer nearby taps the map result first. Check the vendor's own integrations page before buying on this point, because a pricing page is not an integration list.

  • How much should a law firm budget for social media software?

    On the figures read on 15 September 2026, a firm doing this properly lands between nothing and $79 a month. Buffer and Publer keep free tiers, Publer Professional was $5.00 a month billed monthly or $4.00 billed yearly, Ocoya Starter $29 a month billed monthly, and Vista Social Professional $79 a month billed monthly or $64 billed yearly. Our own ladder is Paid plans are $49.99, $99.99 and $199.99 a month billed monthly, or $39.99, $79.99 and $159.99 a month billed annually.. A firm running one page and a Google Business Profile can start at nothing on three of these.

Keep reading

Try it on one week of your own posts

The free plans and trials above exist so a firm can put one real week through two tools and compare what comes out. Ours is the entry with no countdown on it, and every post waits in an approval queue until a lawyer releases it.

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Every vendor figure on this page was read on 15 September 2026. Prices move; the links exist so you can check theirs and ours.