What should a photographer post between deliveries?

The work you own outright. Outtakes, detail shots, the setup behind a frame, a clip of how you read light on a location, the dates a session type opens. The free weekly campaign gives you three image posts, one short video, and one cross-post a week to spend on them, and none of it waits on a client's timeline.

Can I post my clients' photos?

That depends on your contract and what each client agreed to, and the wording of both stays with you. What the product gives you is the approval queue: every post waits there until you clear it, which is where a frame gets checked against the agreement before it goes anywhere.

Does it connect to Pixieset, ShootProof, or my gallery software?

No. SpeedRun Social does not connect to gallery delivery, client management, or studio software of any kind. It reads your public website once at setup and works from the photos you choose to upload, so what lives in a client gallery stays separate from what goes on your page.

Why would a photographer want AI-generated images?

Mostly you would not, and it does not replace your shooting. Generated posts are built around the photos you upload, and you can swap any generated image for a straight frame of your own in the approval queue before it publishes. Where the AI earns its keep is the captions, the per-platform versions, the video, and the schedule.

What does it cost to try?

The free plan costs nothing and does not ask for a card. It includes 300 credits a month and one free campaign a week, and media generated on the free plan carries a small watermark. Paid plans add credits and remove the watermark, and you can cancel any time.

For photographers

Social media for photographers

The paradox of a photography business is that the person who shoots all week has nothing to post: every frame goes into a client gallery, and the business page starves. SpeedRun Social feeds it from what already exists. Give it your website and your outtakes, and it builds each week's posts for your sign off.

Start free See real output

Free every week: 3 posts, 1 video, 1 cross-post. No card, no trial clock. Free media carries a small watermark.

What it makes for a photography business

Generated post: photographer crouched in a golden field shooting into the sunset, headline about golden hour wedding photography baked into the image

Generated post: photographer reviewing printed proofs with a loupe at a studio desk, headline about print orders before social media posts baked into the image

Generated post: camera bag packed with lenses and gear on a wood floor, headline about wedding galleries delivered on time baked into the image

Real generator output for Larkspur & Vale Photography, a demo brand we built ourselves to show a trade we have no customer in yet.

Why a photography business's social media goes quiet

Not a discipline problem. A time-of-day problem.

A wedding hands you a few thousand frames and a contract that says where they can go. The gallery ships, the drive fills, and the business page gets none of it.

Editing season and shooting season are the same season, and the posting habit is what both of them eat first.

Your best work this month is under embargo until the couple shares it, the family sends the cards, or the client's campaign goes live.

Booking runs on a calendar the feed ignores: wedding inquiries land in engagement season, seniors book in spring, and mini sessions fill before the leaves turn.

Inquiries come from someone who saw one frame at the right moment, and the page has not shown a new one in months.

What it does for a photography business

Shipped features, described the way they land for your week.

Setup reads your portfolio site

Give SpeedRun your web address and it imports your business details, your colors, the session types you sell, and images from your pages. The first drafts know you shoot weddings and seniors rather than talking vaguely about memories.

The weekly campaign rides along free

Every week the free plan builds three image posts, one short video, and one cross-post. For a photographer that can be a sneak peek you have permission to share, a behind-the-scenes clip from a session, and a cross-post announcing the dates minis go on sale.

Captions that sound like the person behind the camera

Your brand kit holds your tone, your session names, and the way you talk to clients at a consult. Captions come out in that voice, one written for each network, so the same frame is not posted with the same paragraph five times.

Your archive is the raw material

Generated images are built around the photos you upload: the frames a client cleared, the behind-the-scenes shots, your logo and colors. Setup can pull what your portfolio already shows, and nothing starts from a stock image carrying somebody else's eye.

Permission gets checked before anything posts

Every post waits in a queue for you. That review is where a frame gets checked against what the client agreed to, a sneak peek gets held until the couple has posted first, and a caption gets fixed. Nothing publishes on its own unless you turn on autopilot.

Publishes where clients go looking for a photographer

Connect Facebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Google Business Profile, and Mailchimp. Instagram and Pinterest are where sessions get planned and saved, and Google Business Profile answers the person searching for a photographer nearby.

How to run a photography business's social media

Five habits built around the one constraint of the trade: the pictures already exist, and the right to post them is what has to be earned.

What you need

A line in your contract that says what you may post and when, agreed at booking rather than begged after delivery.
A folder of outtakes you own outright: setups, details, and frames that never made the gallery.
Your session types written the way clients ask for them, with the months each one books.
A booking or inquiry link tested from a phone this week.

Put the posting permission in the contract, not the delivery email
Ask at booking, when the client is excited, and write the answer into the agreement: what you may share, when, and whether they want to post first. Chasing a yes after the gallery ships turns every sneak peek into a negotiation, and half of them quietly die there.
Mine each delivered gallery for the frames only you would pick
The client picks the frames that flatter the people in them. You pick the frame that proves the craft: the light, the timing, the composition that carried it. Pull a couple per gallery into a business folder while the edit is still open, because you will never reopen it later.
Post the sneak peek while the client is still refreshing
The window is the stretch between the session and the gallery, when the client is checking their phone for it. One frame, cleared and tagged, reaches the people who were there that day, and those are the people who will be looking for a photographer next.
Sell the season before the season books
Wedding inquiries arrive in engagement season, seniors book in spring, and minis book from the announcement. Post the work in the window when clients are deciding, not the week you happen to shoot it: last autumn's minis are this summer's post, and a June wedding is content for the winter someone starts planning theirs.
Show the person clients will spend a whole day with
A wedding client hires the human before the portfolio, because that person will be beside them for ten hours on a day nobody can redo. A behind-the-scenes clip, your face, and how you handle a rain plan answer that hire in a way another beautiful frame cannot.

Common mistakes

Posting only finals. The setup shot and the outtake are yours to use without waiting on anyone's timeline.
Sharing a wedding before the couple has, which spends their moment on your marketing.
Announcing minis the week they run, after every family has already planned its month.
A page full of clients' faces and never your own. People are hiring the person holding the camera.

What the free plan gives a photography business

One campaign a week, generated and scheduled, with no card and no trial clock. Media on the free plan carries a small watermark; paid plans remove it.

3 image posts
1 short video
1 cross-post
300 credits a month

Questions photographers ask

What should a photographer post between deliveries?
The work you own outright. Outtakes, detail shots, the setup behind a frame, a clip of how you read light on a location, the dates a session type opens. The free weekly campaign gives you three image posts, one short video, and one cross-post a week to spend on them, and none of it waits on a client's timeline.
Can I post my clients' photos?
That depends on your contract and what each client agreed to, and the wording of both stays with you. What the product gives you is the approval queue: every post waits there until you clear it, which is where a frame gets checked against the agreement before it goes anywhere.
Does it connect to Pixieset, ShootProof, or my gallery software?
No. SpeedRun Social does not connect to gallery delivery, client management, or studio software of any kind. It reads your public website once at setup and works from the photos you choose to upload, so what lives in a client gallery stays separate from what goes on your page.
Why would a photographer want AI-generated images?
Mostly you would not, and it does not replace your shooting. Generated posts are built around the photos you upload, and you can swap any generated image for a straight frame of your own in the approval queue before it publishes. Where the AI earns its keep is the captions, the per-platform versions, the video, and the schedule.
What does it cost to try?
The free plan costs nothing and does not ask for a card. It includes 300 credits a month and one free campaign a week, and media generated on the free plan carries a small watermark. Paid plans add credits and remove the watermark, and you can cancel any time.

Part of

Social media automation for service businesses

Also built for

Put the outtakes to work

Connect your portfolio site, upload the frames you own outright, and read the week it drafts before anything posts. The free plan takes no card.

Start free See pricing